Legal
Privacy Policy
Who we are
Darts Lab is the data controller for the personal data described in this policy. For any data protection enquiries, please contact us via the details provided in this policy.
If you have any questions about this policy or want to exercise your data rights, email contact@darts-lab.com.
Information we collect
We may collect and use the following categories of personal data:
- Account information, such as your email address and authentication ID.
- Training and practice data, such as drill inputs, scores, and session results you submit through the app.
- Usage information, such as page views, session activity, and crash or error reports.
- Technical information, such as browser type, device identifiers, approximate location, and similar diagnostic information.
How we use your information
We use personal data to:
- provide the Darts Lab website and web app;
- create and manage user accounts;
- generate training recommendations, progress metrics, and other app features;
- monitor performance, fix bugs, and improve reliability;
- keep the service secure and prevent misuse; and
- respond to support requests, questions, and feedback.
Lawful bases for processing
We rely on the following lawful bases under UK data protection law:
- Contract — where processing is necessary to provide the service you have signed up for, including account management, training features, and core app functionality.
- Legitimate interests — where processing is necessary to operate, improve, secure, and troubleshoot the website and app, provided those interests are not overridden by your rights and freedoms.
- Legal obligation — where we need to keep or disclose information to comply with applicable law.
Where we rely on consent for any optional processing, such as non-essential cookies or similar technologies, you can withdraw that consent at any time.
Cookies and similar technologies
We may use cookies or similar technologies to keep the website and app working, understand usage, and improve performance. Where the law requires consent for non-essential cookies or similar technologies, we will request that consent before using them.
Sharing your information
We do not sell your personal data.
We may share personal data with trusted service providers who help us operate Darts Lab, such as providers of hosting, authentication, analytics, error monitoring, and customer support tools. These providers may only process personal data on our behalf and under appropriate contractual protections.
We may also disclose personal data:
- if required by law or legal process; or
- if reasonably necessary to protect our rights, users, or the security of the service.
International transfers
Some of our service providers may process personal data outside the UK. Where this happens, we take appropriate steps to protect personal data, such as relying on adequacy regulations or approved contractual safeguards where required.
Retention
We keep personal data only for as long as reasonably necessary for the purposes described in this policy.
In general:
- account and training data are kept while your account remains active;
- technical logs, analytics, and diagnostic data are kept for as long as reasonably necessary for security, troubleshooting, and service improvement; and
- data may be retained for longer where required by law or where necessary to establish, exercise, or defend legal claims.
When personal data is no longer needed, we delete it or anonymise it.
Your rights
Subject to applicable law, you may have the right to:
- request access to the personal data we hold about you;
- ask us to correct inaccurate or incomplete personal data;
- ask us to delete your personal data;
- ask us to restrict how we use your personal data;
- object to certain processing;
- request a copy of certain personal data in a portable format; and
- withdraw consent where we rely on consent.
To make a request, please contact contact@darts-lab.com.
You also have the right to complain to the Information Commissioner's Office (ICO) if you believe your personal data has been handled unlawfully.
Changes to this policy
We may update this policy from time to time. When we do, we will post the updated version on this page and update the “Last updated” date above.